You’re Not Diversifying, You’re Tokenizing:  A Message to The Bike Industry

You’re Not Diversifying, You’re Tokenizing:  A Message to The Bike Industry The Desperate Need for Authentic Equity in The Bicycle Industry & Why the Bicycling Industry May Never Be Truly Inclusive     Inclusion as a Marketing Tactic When companies try to reach out to marginalized communities, what does inclusivity really mean?     Over... Continue Reading →

Kittie Knox – Breaks the Rules

http://www.bicycling.com/culture/tips/we-dare-you-break-the-rules We Dare You: Break the Rules Sometimes, rules are meant to be ignored—as in the case of Kittie Knox, a racial pioneer in the sport of cycling By Nicole Blades December 16, 2015 Kittie Knox was born to a free Black father and white mother in Boston in 1874, when cycling was bursting out... Continue Reading →

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